Compare
Review up to 6 products side by side.
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Wix
Wix
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Squarespace
Squarespace
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Webflow
Webflow
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WordPress.com
Automattic
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|---|---|---|---|---|
| Head-to-head in this comparison | ||||
| Advantages |
Only one here with ISO 27001
Free plan available
Turkish interface
Vendor is publicly listed — audited financial disclosure
Broadest feature coverage (14)
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Free trial available
Longest track record — vendor founded 2004
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Only one here with Webhooks, Audit log, A/B testing
Free plan available
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Free plan available
Turkish interface
Lowest starting price here ($4 / month)
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| Drawbacks |
No free trial
Highest starting price here ($17 / month)
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Lacks Single sign-on (SSO), SOC 2, Turkish interface +1 more — offered by others here
No free plan
No Turkish interface
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Lacks Mobile app, Turkish interface, Online payments — offered by others here
No free trial
No Turkish interface
No public adoption figures
Smallest vendor (700 employees) — check support capacity
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Lacks API access, Single sign-on (SSO), SOC 2 +1 more — offered by others here
No free trial
No public adoption figures
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| Editorial assessment | ||||
| Strengths |
Easy drag-and-drop editor
Large selection of templates and apps
Hosting, domains and ecommerce in one place
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Polished, design-focused templates out of the box
All-in-one hosting, domains and ecommerce
Easy drag-and-drop editing for non-technical users
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Pixel-level design control without writing code
Clean, production-ready HTML and CSS output
Flexible CMS collections for dynamic content
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Managed hosting with no server maintenance
Familiar WordPress editor and themes
Free plan to get started quickly
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| Considerations |
Switching templates later is difficult
Free plan shows Wix branding
Less flexible for complex or large sites
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Limited flexibility for custom layouts and code
Smaller app and integration ecosystem than rivals
Ecommerce features less advanced for large catalogs
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Steep learning curve for non-designers
Site and workspace plans can add up quickly
Ecommerce capabilities are relatively limited
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Plugins and custom themes require higher plans
Less control than self-hosted WordPress
Free sites show platform branding and ads
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| Product & company facts | ||||
| Deloitte alliance | ✕ | ✕ | ✕ | ✕ |
| Rating | — | — | — | — |
| Starting price | $17 / month | $16 / month | $14 / month | $4 / month |
| Pricing model | Freemium | Subscription | Freemium | Freemium |
| Free plan | ✓ | ✕ | ✓ | ✓ |
| Free trial | ✕ | ✓ | ✕ | ✕ |
| Open source | ✕ | ✕ | ✕ | ✕ |
| Deployment | Cloud (SaaS) | Cloud (SaaS) | Cloud (SaaS) | Cloud (SaaS) |
| Platforms | Web, iOS, Android | Web, iOS, Android | Web | Web, iOS, Android |
| Turkish interface | ✓ | ✕ | ✕ | ✓ |
| Target size | Freelancer, Small business, Mid-market | Freelancer, Small business | Freelancer, Small business, Mid-market, Enterprise | Freelancer, Small business, Mid-market |
| Industries served | — | — | — | — |
| Active users | — | — | — | — |
| Customers | 6M | 5M | — | — |
| Vendor employees | 5,929 | 1,750 | 700 | 940 |
| Headquarters | Tel Aviv, IL | New York, US | San Francisco, US | San Francisco, US |
| Founded | 2006 | 2004 | 2013 | 2005 |
| Categories | E-Commerce Platforms, Website Builders | E-Commerce Platforms, Website Builders | Website Builders, Content Management (CMS) | Website Builders, Content Management (CMS) |
| Features | ||||
| AI features | ✓ | ✓ | ✓ | ✓ |
| GDPR compliance | ✓ | ✓ | ✓ | ✓ |
| ISO 27001 | ✓ | — | — | — |
| SOC 2 | ✓ | — | ✓ | — |
| Template library | ✓ | ✓ | ✓ | ✓ |
| Online payments | ✓ | ✓ | — | — |
| API access | ✓ | ✓ | ✓ | — |
| Integrations marketplace | ✓ | — | ✓ | ✓ |
| Webhooks | — | — | ✓ | — |
| A/B testing | — | — | ✓ | — |
| Mobile app | ✓ | ✓ | — | ✓ |
| Multi-language | ✓ | ✓ | ✓ | ✓ |
| Turkish interface | ✓ | — | — | ✓ |
| Audit log | — | — | ✓ | — |
| Role-based access | ✓ | ✓ | ✓ | ✓ |
| Single sign-on (SSO) | ✓ | — | ✓ | — |
| Two-factor authentication | ✓ | ✓ | ✓ | ✓ |
Feature marks are based on our curated data; “—” means not verified, not necessarily missing. Head-to-head points are derived from this data relative to the selected products; editorial points are curated summaries.