Compare
Review up to 6 products side by side.
|
Hootsuite
Hootsuite
|
Sprout Social
Sprout Social
|
Buffer
Buffer
|
Agorapulse
Agorapulse
|
|
|---|---|---|---|---|
| Head-to-head in this comparison | ||||
| Advantages |
Only one here with Calendar integration
Public pricing
Longest track record — vendor founded 2008
|
Only one here with Omnichannel
Public pricing
Vendor is publicly listed — audited financial disclosure
Largest vendor (1,300 employees)
|
Only one here with Zapier integration
Free plan available
Public pricing
Lowest starting price here ($5 / channel/month)
|
Free plan available
|
| Drawbacks |
No free plan
No public adoption figures
|
No free plan
Highest starting price here ($199 / user/month)
|
Lacks Single sign-on (SSO), Role-based access, Custom reports — offered by others here
No public adoption figures
Smallest vendor (72 employees) — check support capacity
|
Lacks Single sign-on (SSO), Integrations marketplace — offered by others here
Pricing only on request
No public adoption figures
Least established — vendor founded 2011
|
| Editorial assessment | ||||
| Strengths |
Supports many social networks in one dashboard
Scheduling and team approval workflows
Large app integration directory
|
Polished, intuitive interface
Strong reporting and social listening
Unified smart inbox for engagement
|
Very simple scheduling workflow
Affordable per-channel pricing
Free plan for basic needs
|
Efficient unified social inbox
Collaboration and approval tools for teams
Helpful customer support
|
| Considerations |
Pricing high for small teams
Analytics depth tied to premium plans
Interface can feel cluttered
|
Per-seat pricing is expensive
Listening and advanced features cost extra
Overkill for very small teams
|
Limited social listening and inbox features
Analytics are basic
Less suited to large teams
|
Costs rise with additional users
Fewer integrations than larger rivals
Some reports only on higher plans
|
| Product & company facts | ||||
| Deloitte alliance | ✕ | ✕ | ✕ | ✕ |
| Rating | — | — | — | — |
| Starting price | $99 / user/month | $199 / user/month | $5 / channel/month | Free plan available |
| Pricing model | Subscription | Subscription | Freemium | Freemium |
| Free plan | ✕ | ✕ | ✓ | ✓ |
| Free trial | ✓ | ✓ | ✓ | ✓ |
| Open source | ✕ | ✕ | ✕ | ✕ |
| Deployment | Cloud (SaaS) | Cloud (SaaS) | Cloud (SaaS) | Cloud (SaaS) |
| Platforms | Web, iOS, Android | Web, iOS, Android | Web, iOS, Android | Web, iOS, Android |
| Turkish interface | ✕ | ✕ | ✕ | ✕ |
| Target size | Small business, Mid-market, Enterprise | Small business, Mid-market, Enterprise | Freelancer, Small business | Small business, Mid-market |
| Industries served | — | — | — | — |
| Active users | — | — | — | — |
| Customers | — | 30K | — | — |
| Vendor employees | 1,000 | 1,300 | 72 | 250 |
| Headquarters | Vancouver, CA | Chicago, IL, US | San Francisco, CA, US | Paris, FR |
| Founded | 2008 | 2010 | 2010 | 2011 |
| Categories | Social Media Management | Social Media Management | Social Media Management | Social Media Management |
| Features | ||||
| AI features | ✓ | ✓ | ✓ | ✓ |
| Omnichannel | — | ✓ | — | — |
| GDPR compliance | ✓ | ✓ | ✓ | ✓ |
| API access | ✓ | ✓ | ✓ | ✓ |
| Calendar integration | ✓ | — | — | — |
| Integrations marketplace | ✓ | ✓ | ✓ | — |
| Zapier integration | — | — | ✓ | — |
| Mobile app | ✓ | ✓ | ✓ | ✓ |
| Custom reports | ✓ | ✓ | — | ✓ |
| Dashboards | ✓ | ✓ | ✓ | ✓ |
| Role-based access | ✓ | ✓ | — | ✓ |
| Single sign-on (SSO) | ✓ | ✓ | — | — |
| Two-factor authentication | ✓ | ✓ | ✓ | ✓ |
Feature marks are based on our curated data; “—” means not verified, not necessarily missing. Head-to-head points are derived from this data relative to the selected products; editorial points are curated summaries.