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Qualtrics XM logo
Qualtrics XM
Qualtrics
SurveyMonkey logo
SurveyMonkey
SurveyMonkey
Typeform logo
Typeform
Typeform
Google Forms logo
Google Forms
Google
Head-to-head in this comparison
Advantages
Only one here with Segmentation
Turkish interface
Deloitte alliance partner
Only one here with A/B testing
Turkish interface
Broadest feature coverage (20)
Public pricing
Turkish interface
Vendor is publicly listed — audited financial disclosure
Largest vendor (183,000 employees)
Longest track record — vendor founded 1998
Drawbacks
Lacks Integrations marketplace, Zapier integration — offered by others here
Pricing only on request
Pricing only on request
Lacks Mobile app, Audit log, Turkish interface +2 more — offered by others here
No Turkish interface
Smallest vendor (400 employees) — check support capacity
Least established — vendor founded 2012
Lacks Mobile app, API access, Webhooks +11 more — offered by others here
Pricing only on request
Narrowest feature scope (5)
Editorial assessment
Strengths
Advanced survey logic and research capabilities
Covers customer, employee and product experience
Powerful analytics and text insights
Easy survey creation with many templates
Solid analysis and reporting features
Widely recognized by respondents
Engaging, conversational form experience
Polished design with good completion rates
Integrates with many marketing tools
Free and very easy to use
Responses flow directly into Google Sheets
Real-time collaboration on form editing
Considerations
High cost aimed at large organizations
Steep learning curve for advanced features
Overkill for simple survey needs
Free plan is very limited
Key features locked behind higher tiers
Can be pricey for occasional users
Response limits on lower plans
Gets expensive for high volumes
Less suited to long, complex surveys
Limited design and branding options
Basic logic and question types
Minimal advanced analytics
Product & company facts
Deloitte alliance ✓ ✕ ✕ ✕
Rating — — — —
Starting price Contact for quote Free plan available $25 / month Free
Pricing model Quote-based Freemium Freemium Free
Free plan ✓ ✓ ✓ ✓
Free trial ✕ ✕ ✕ ✕
Open source ✕ ✕ ✕ ✕
Deployment Cloud (SaaS) Cloud (SaaS) Cloud (SaaS) Cloud (SaaS)
Platforms Web, iOS, Android Web, iOS, Android Web Web
Turkish interface ✓ ✓ ✕ ✓
Target size Mid-market, Enterprise Freelancer, Small business, Mid-market, Enterprise Freelancer, Small business, Mid-market Freelancer, Small business, Mid-market, Enterprise
Industries served Healthcare, Banking & capital markets, Retail & consumer, Education, Government & public sector, Cross-industry — — —
Active users — — — —
Customers — — — —
Vendor employees 5,000 1,100 400 183,000
Headquarters Provo, US San Mateo, US Barselona, ES Mountain View, US
Founded 2002 1999 2012 1998
Categories Customer Success, Surveys & Forms Surveys & Forms Surveys & Forms Surveys & Forms
Features
AI features ✓ ✓ ✓ ✓
GDPR compliance ✓ ✓ ✓ ✓
HIPAA ✓ ✓ ✓ —
ISO 27001 ✓ ✓ ✓ —
SOC 2 ✓ ✓ ✓ —
Template library ✓ ✓ ✓ ✓
API access ✓ ✓ ✓ —
Integrations marketplace — ✓ ✓ —
Webhooks ✓ ✓ ✓ —
Zapier integration — ✓ ✓ —
A/B testing — ✓ — —
Segmentation ✓ — — —
Mobile app ✓ ✓ — —
Multi-language ✓ ✓ ✓ ✓
Turkish interface ✓ ✓ — ✓
Custom reports ✓ ✓ — —
Dashboards ✓ ✓ — —
Audit log ✓ ✓ — —
Role-based access ✓ ✓ ✓ —
Single sign-on (SSO) ✓ ✓ ✓ —
Two-factor authentication ✓ ✓ ✓ —

Feature marks are based on our curated data; “—” means not verified, not necessarily missing. Head-to-head points are derived from this data relative to the selected products; editorial points are curated summaries.

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