What is Adobe Experience Manager?
Adobe Experience Manager (AEM) is a digital experience platform that large organizations use to manage multichannel web content and digital assets. It offers Sites and Assets modules, headless content delivery, personalization and Adobe Experience Cloud integration. It is aimed at large organizations such as global brands, banks and telecom companies. License and implementation costs are high; it is priced on a quote basis.
Key facts
- Starting price
- Contact for quote
- Pricing model
- Quote-based
- Active users
- —
- Customers
- —
- Vendor employees
- 30,000
- Launched
- 2010
- Deployment
- Cloud (SaaS), On-premise
- Platforms
- Web
Strengths & considerations
Strengths
- Combined web content and digital asset management
- Deep integration with Adobe Experience Cloud
- Scales to large multi-site, multilingual estates
- Can run on-premise
Considerations
- High licensing and implementation costs
- Complex to implement and maintain
- Requires specialized developers and partners
- Pricing only on request
- No free plan or free trial
Editorial summary based on public information; not a user review.
Industries & use cases
Industries served
Typical use cases
- Personalizing web and app experiences at scale
- Building a unified customer profile for marketing
- Scaling content production with generative AI
Typical Deloitte services
- Digital experience platform implementation
- Marketing technology and content supply chain transformation
- Customer data and personalization strategy
Editorial profile based on public information.
Features
✓AI features· Automation
✓GDPR compliance· Compliance
✓SOC 2· Compliance
✓ISO 27001· Compliance
✓HIPAA· Compliance
✓API access· Integrations
✓A/B testing· Marketing
✓Segmentation· Marketing
✓Multi-language· Platform
✓Single sign-on (SSO)· Security
✓Role-based access· Security
✓Audit log· Security
User reviews
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