What is Microsoft Clarity?
Microsoft Clarity is a free tool that analyzes user behavior on websites with session recordings, heatmaps and insights such as rage clicks. It works without traffic limits, integrates with Google Analytics and provides session summaries with Copilot. It is attractive for budget-constrained small businesses and high-traffic sites. SDK support for mobile apps is also available.
Key facts
- Starting price
- Free
- Pricing model
- Free
- Active users
- —
- Customers
- —
- Vendor employees
- 228,000
- Launched
- 2020
- Deployment
- Cloud (SaaS)
- Platforms
- Web
Strengths & considerations
Strengths
- Completely free with no traffic limits
- Heatmaps and session recordings in one tool
- Integrates with Google Analytics
- Free plan available
Considerations
- Fewer advanced features than paid rivals
- No built-in surveys or feedback tools
- Limited data export and customization
Editorial summary based on public information; not a user review.
Features
✓AI features· Automation
✓GDPR compliance· Compliance
✓Segmentation· Marketing
✓Dashboards· Reporting
User reviews
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