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HubSpot Marketing Hub

Inbound marketing and automation integrated with the CRM

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What is HubSpot Marketing Hub?

Marketing Hub brings together email marketing, landing pages, forms, ad management, social media, SEO and marketing automation tools on top of HubSpot CRM. Lead nurturing is possible through lead scoring, segmentation and multi-step workflows. It offers campaign and revenue attribution reports. It scales from small businesses to enterprises; the Professional and higher plans come with a significant cost increase.

Key facts

Starting price
$15 / user/month
Pricing model
Freemium
Active users
—
Customers
—
Vendor employees
8,246
Launched
—
Deployment
Cloud (SaaS)
Platforms
Web, iOS, Android

Strengths & considerations

Strengths

  • All-in-one inbound marketing toolkit
  • Native CRM data for segmentation and reporting
  • Extensive learning resources and community
  • Free plan available

Considerations

  • Professional and Enterprise tiers are costly
  • Contact-based pricing grows with your database
  • Some advanced features require onboarding fees or upgrades

Editorial summary based on public information; not a user review.

Features

✓Workflow automation· Automation
✓AI features· Automation
✓GDPR compliance· Compliance
✓Custom fields· Customization
✓Template library· Customization
✓API access· Integrations
✓Webhooks· Integrations
✓Integrations marketplace· Integrations
✓Zapier integration· Integrations
✓Email integration· Integrations
✓A/B testing· Marketing
✓Segmentation· Marketing
✓Mobile app· Platform
✓Custom reports· Reporting
✓Dashboards· Reporting
✓Lead scoring· Sales
✓Single sign-on (SSO)· Security
✓Two-factor authentication· Security
✓Role-based access· Security

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