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Google

Deloitte strategic alliance

Google, a subsidiary of Alphabet, is a global technology company that builds search, advertising, Google Workspace, Google Cloud and AI products.

Website ↗
Headquarters
Mountain View, US
Founded
1998
Employees
183,000 (2024)
Size
10,000+
Stock exchange
NASDAQ:GOOGL
Revenue (USD)
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Deloitte alliance listings: Google Cloud ↗ Google Marketing Platform ↗ Wiz

Google Cloud

Covers: Google Cloud, Google Gemini, BigQuery, Vertex AI

Google Cloud provides infrastructure-as-a-service and platform services, BigQuery for analytics, Vertex AI and Gemini models for AI development, Google Workspace for productivity, and security offerings including Mandiant and Google Security Operations. It differentiates on data analytics, AI infrastructure including TPUs, and open-source heritage such as Kubernetes. Enterprises, digital natives and public sector organizations are core buyers.

Ownership
Subsidiary
Parent company
Alphabet Inc. (Google)

Industries served

Key offerings

Google Compute EngineBigQueryVertex AI and GeminiGoogle WorkspaceGoogle Security Operations and Mandiant

Typical use cases

  • Migrate data warehouses to BigQuery
  • Build generative AI agents with Gemini models
  • Detect and respond to threats with Google SecOps

Strengths

  • Leading data analytics and AI capabilities
  • Custom TPU hardware for AI training and inference
  • Strong security portfolio including Mandiant threat intelligence

Considerations

  • Smaller enterprise market share than AWS and Azure
  • Product retirements in Google's history concern some buyers
  • Enterprise support model historically weaker than competitors

Typical Deloitte services

  • Cloud migration and modernization
  • Data and AI platform implementation
  • Security operations transformation

Editorial profile based on public information.

Google Marketing Platform

Covers: Google Analytics 4, Google Marketing Platform

Google Marketing Platform brings together Google Analytics 360, Campaign Manager 360, Display & Video 360, Search Ads 360 and related tools for planning, buying, measuring and optimizing digital media. It integrates closely with Google Ads, BigQuery and Google Cloud for audience and measurement data. Large advertisers and agencies use it to manage programmatic media and cross-channel measurement.

Ownership
Subsidiary
Parent company
Alphabet Inc. (Google)

Industries served

Key offerings

Google Analytics 360Display & Video 360Campaign Manager 360Search Ads 360

Typical use cases

  • Buy programmatic display and video media
  • Measure cross-channel campaign performance
  • Analyze customer journeys across web and apps

Strengths

  • Native integration with Google's advertising inventory and data
  • Widely adopted analytics standard among large advertisers
  • Links directly to BigQuery for advanced analysis

Considerations

  • Ties marketing measurement closely to Google's ecosystem
  • Enterprise 360 licenses carry significant fees
  • Privacy regulation and cookie changes affect measurement

Typical Deloitte services

  • Marketing technology stack implementation
  • Media measurement and attribution design
  • First-party data and audience activation strategy

Editorial profile based on public information.

Wiz

Covers: Wiz

Wiz provides a cloud-native application protection platform that scans cloud environments agentlessly to build a security graph of misconfigurations, vulnerabilities, identities and data exposures, extending into code and runtime protection. It is bought by security and cloud teams at enterprises running multi-cloud environments. Google completed its $32B acquisition of Wiz in March 2026, and Wiz continues to support AWS, Azure and Oracle Cloud.

Ownership
Subsidiary
Parent company
Google (Alphabet Inc.)
Employees
1,001–5,000

Industries served

Key offerings

Wiz CloudWiz CodeWiz DefendWiz Sensor

Typical use cases

  • Prioritizing toxic risk combinations across cloud accounts
  • Cloud security posture and compliance monitoring
  • Tracing cloud risks back to source code

Strengths

  • Fast agentless deployment with broad cloud visibility
  • Security graph prioritizes truly exploitable risks
  • Rapid adoption and strong user experience

Considerations

  • Google ownership may raise multi-cloud neutrality questions
  • Premium pricing relative to cloud-native tools
  • Runtime protection is newer than posture capabilities

Typical Deloitte services

  • Cloud security program and CNAPP deployment
  • Multi-cloud risk assessment and remediation
  • Cloud detection and response operations

Editorial profile based on public information.

Google products

Google Cloud platform for building and deploying ML and generative AI

Deloitte alliance AI & ML Platforms
Starting at
Price not listed
Vendor size
183,000
Customers
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