What is Apollo.io?
Apollo.io is a sales platform that combines a B2B database of hundreds of millions of contacts and millions of companies with email sequences, calling and task management. Users can build prospect lists with filters and launch outreach campaigns directly. It offers data enrichment, a Chrome extension and CRM integrations. Thanks to its free plan, it is widely used among startups and small sales teams.
Key facts
- Starting price
- $49 / user/month
- Pricing model
- Freemium
- Active users
- —
- Customers
- —
- Vendor employees
- 900
- Launched
- —
- Deployment
- Cloud (SaaS)
- Platforms
- Web
Strengths & considerations
Strengths
- Large B2B contact database plus outreach in one tool
- Usable free plan for prospecting
- Chrome extension for LinkedIn and Gmail
- Free plan available
Considerations
- Data accuracy varies by region and segment
- Credit limits can be restrictive
- Many features add up to a busy interface
Editorial summary based on public information; not a user review.
Features
✓Workflow automation· Automation
✓AI features· Automation
✓GDPR compliance· Compliance
✓SOC 2· Compliance
✓API access· Integrations
✓Webhooks· Integrations
✓Email integration· Integrations
✓Calendar integration· Integrations
✓A/B testing· Marketing
✓Segmentation· Marketing
✓Custom reports· Reporting
✓Dashboards· Reporting
✓Pipeline management· Sales
✓Lead scoring· Sales
✓Single sign-on (SSO)· Security
✓Two-factor authentication· Security
User reviews
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